Cristina  Baptista,  Luis  Mota de Castro e  João  Mota, "Buyer-supplier interactions in Business Services: Stability and Change in Relational Interfaces", 27th Annual Industrial Marketing and Purchasing Conference, University of Strathclyde - Business School, Glasgow (UK) (2011).

Helena Milagre Gonçalves, "A Review of Text-Analytics Tools: Support for Marketing Decision in Enterprise 2.0", in Conference Proceedings of CENTERIS 2011 -Conference on ENTERprise Information Systems, Vilamoura, Portugal 5-7 de Outubro de 2011.

Helena Milagre Gonçalves, "Green Consumer Profile and Purchase Behaviour: An application to the Portuguese Market", in Sustainable Consumption - Towards Action and Impact Conference, Hamburg, Alemanha 6-9 de Novembro 2011.

João M. Proença, "Relationships in Business Consulting Services: a proposal of a research project", paper published in the Proceedings of the 26th IMP Conference, Corvinus University Budapest, Hungary, 2nd-4th September.

João M. Proença, "Reassessing RM and Relationships in Consumer Markets: Emotion, Cognition and Consumer Relationships Proneness", Re-inventing relationship marketing in a service dominant world, Proceedings of the ICRM Conference (International Colloquium in Relationship Marketing), Henley Business School.

João M. Proença, "Famous People Participation in Public Health Campaigns: a research focusing on HIV prevention", in Iyer, Easwar and Coulter, Robin (eds.), AMA Summer Marketing Educators' Conference Proceedings, The Role of Marketing in Creating Customer Value and Enhancing Societal Welfare, Vol. 21, Chicago, USA.

João M. Proença, "Interaction and Negotiation Process in Business Service Relationships: illustrative cases", paper published in the Proceedings of the 26th IMP Conference, Corvinus University Budapest, Hungary, 2nd-4th September.

João M. Proença, "Buying Marketing Services: Illustrative Cases", paper presented at the 27th IMP Conference, University of Strathclyde, Glasgow, Scotland, UK, 30th August-2th September.

João M. Proença, "Hospital Volunteers - are they satisfied?", in CD-rom edition of the International Association of Public and Nonprofit Marketing (IAPNM), Proceedings of the 9th International Congress on Public and Non Profit Marketing, Bucharest, Romania, 14pp.

João M. Proença, "Inhibitions and Implications Associated with Celebrity Participation in Social Marketing Programs Focusing on HIV Prevention: An Exploratory Research", in Rittenburg, Terri L. and Peterson, Mark (eds.), Exploring the Frontiers of Macromarketing, Proceedings of the 35th Annual Macromarketing Conference.

João M. Proença, "Product-Service Combination in Manufacturing Firms: The case of Embraer", paper published in the Proceedings of the 26th IMP Conference, Corvinus University Budapest, Hungary, 2nd-4th

 September.

João M. Proença, "An empirical analysis about motivations among hospital volunteers", 10th International Congress of the International Association on Public and Nonprofit Marketing (IAPNM 2011), Porto.

José Veríssimo, "Commitment in Sport Management", 19 th Conference of the European Association for Sport Management, Madrid, Espanha,7 a 10 de Setembro.

Luis  Mota de Castro  e  João  Mota,  "The boundaries of the firm and the relevance of their permeability", 27th Annual Industrial Marketing and Purchasing Conference, University of Strathclyde - Business School, Glasgow (UK) (2011).

Pedro M. Nevado, Proceedings EIASM - 1ST Interdisciplinary Conference on Stakeholders, Resources and Value Creation - Artigo: The Translocal Strategy As The Confluence Between International Strategies and Stakeholders.